The rise of a technology-driven marketplace requires any business to have a strong demand for the best IT management to keep up with e-commerce competition. This made web hosting the initial pit stop for any SMB moving towards e-commerce sales. But before joining the e-commerce race, an SMB has to be equipped with proper knowledge on setting up its own virtual space. The usual starting point is to find find a domain name, which is quite easy, then finding a reliable web host that would take the lead for your online venture. So what is web hosting?
Web hosting keeps your online content alive on the web. It is the sole engine that keeps the business open 24/7, and downtime is equal to a “closed” door sign. It is important that a reliable web host takes care of your online content. Also, it impacts the rank of your website in the Search Results Page, which is almost the same with the accessibility of a store on a main highway or in a highly populated area. If your page has web hosting issues, expect a direct and immediate negative effect on your online sales.
So, what does this mean in the local market of Columbus Ohio?
With the booming population and market in Columbus Ohio, the state of Ohio supports a wide array of opportunities for the online market. So, what is web hosting in Columbus Ohio and how should it be designed to meet the needs of the state’s business community? Let’s begin with getting-to-know the market.
Columbus Ohio is climbing the charts of the fastest growing cities as its population gets a steady boost because of migration. Also, its income and housing price growth are indicative of the area’s success. From 2010-2016, the Columbus metro area hit a whopping 25% per capita income growth, while according to Zillow, home values sharply increased since 2013 with a 9.2% increase over the prior year.
Columbus Ohio is growing and prospering, and this performance leads to better business opportunities to support the community. In fact, it was once ranked by Money Magazine as one of “The 6 Best Big Cities” in 2016, while it was included in the list of Best Places for Business and Careers according to Forbes in 2013. With a highly educated workforce and a booming population, excellent wage growth, and a diverse economy, there will be a steady increase in Columbus Ohio in the e-commerce industry. So, what is web hosting in Columbus Ohio? It takes the market to a whole new level of competition on a vast platform for one’s business venture — the internet.
Web hosting is not visible to your customers, but it does require experience to properly manage. When mismanaged, it can create interrupted transactions and possibly lose potential customers. This directly hurt your sales. An effective web host can make or break your ecommerce operation.
What kind of content could be hosted to boost growth in Columbus Ohio? With all the things people can discover in the city, web hosting in Columbus Ohio could play the role of 24/7 marketing for tourism that would entice more people to visit and increase tourist spending which would be a boon for many local businesses. Just like the partnership between Columbus and the American Museum of Natural History, the education and tourism sector get a boost as the city showcased its permanent Dinosaur Gallery. Added to that is the 36,000 sq. ft. Legoland Discovery Center that drives more and more people into the city. More people, higher sales.
Web hosting in Columbus Ohio can also be leveraged to highlight content that features the endless list of the capital city’s culinary scene, featuring top-ranked chefs and one-of-a-kind restaurants. Even the nationally-acclaimed distilleries and high-end cocktail bars that ensure an unforgettable nightlife can benefit.
What is web hosting in Columbus Ohio – clearly it will change in a variety of ways in the coming years. A continuous market boost thru the internet opens endless opportunities as your business reaches out to other businesses and consumers alike. Make sure you have a solid hosting platform to support your endeavors.